Small Business Marketing

Coupons could attract more business

July 17, 2013

With the economy still struggling to get back on its proverbial feet, many businesses have been forced to reexamine outreach efforts.

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QR Codes can help businesses

July 12, 2013

One of the most popular methods being used in the printing business is quick response codes.

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Content must be easily consumable by potential customers

July 8, 2013

Today’s consumers have a notoriously short attention span, meaning that to be successful, marketers and their printing and mailing campaigns not only need to stand out but also communicate their messages quickly.

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Dimensional direct mail is perfect for business VIPs

July 3, 2013

Marketers are being forced to get more creative with their direct mail campaigns in order to deliver dynamic content and catch recipients’ attention.

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Creativity is a necessary element in any marketing campaign

July 2, 2013

One of the most important aspects of any successful printing and mailing campaign is the creativity with which it is developed.

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