Mailing and Printing

Variable data printing allows businesses to customize their direct mail and print materials

August 21, 2013

As marketers work to acquire new consumers and broaden their audiences, they are often faced with the challenge of making sure each printing and mailing recipient in a campaign doesn’t feel like just another number.

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Direct mail marketing experiences growth after three years on the decline

August 15, 2013

After spending three years in the trenches, direct mail marketing is finally on the rebound, with spending on brochure printing and postcard campaigns back on the rise.

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Client engagement with direct mail

August 13, 2013

When it comes to reaching out to potential clients, the options for direct mail marketers are continually expanding.

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United Way targets donors via redesigned brochure

August 9, 2013

In an effort to reach a greater number of consumers and tap additional donors across the nation, the United Way has launched a brochure printing campaign, leveraging the services of KMK Media Group to get the job done.

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Direct mail that is light and slim is more likely to be read

August 8, 2013

When creating printing and mailing sales literature, especially brochures, it is essential for small businesses to think skinny.

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