Direct Mail

Pairing direct mail with social media and email marketing strategies

April 26, 2013

Small businesses looking to increase their direct mail marketing reach should consider a multichannel approach that includes social media and email as a way to enhance their efforts and reach a greater scope of consumers.

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Direct mail helps physicians and hospitals reach new patients

April 24, 2013

Direct mail initiatives are a great way to reach consumers where businesses and firms know they will be: their homes.

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TopLine Credit Union receives award for direct mail initiative

April 18, 2013

Direct mail marketing is often overshadowed by social media and mobile marketing.

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Consumers will tolerate 10 direct mail marketing messages from brands

April 15, 2013

While there is a “fine line” between an ideal level of communication and bombardment between small businesses and consumers, a recent study indicates that consumers tolerate a greater number of direct mail marketing messages.

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Developing a direct mail list

April 4, 2013

Direct printing and mailing campaigns, whether it is postcards, brochures or catalogs, are part of every savvy small business owners’ marketing arsenal.

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