Mailing and Printing

PIASC launches year-long ‘Choose Print’ campaign

January 24, 2011

In recent memory, printing and mailing initiatives have had to battle misinformation such as “Print kills trees” or “Print is less effective than digital.” However, a new campaign recently launched to set the record straight.

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Direct mail benefits from the human touch

April 1, 0213

When it comes to rolling out a direct mail campaign, it can be difficult for marketing professionals to know where to start.

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