Mailing and Printing

Debating the value of QR codes in print marketing

June 27, 2013

When it comes to creating a memorable direct mail or print marketing campaign, business owners need to be aware of all the tools at their disposal.

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Direct mail group spends a quarter million dollars on lobbying

June 25, 2013

A national lobbying group, which seeks to advocate for businesses in the direct mail marketing sector, recently made news after it indicated how much it spent on efforts in the second quarter.

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U.S. government spends $1 billion annually on direct mail

June 21, 2013

With its reluctance to take up digital initiatives, the U.S. government is largely keeping direct mail marketing afloat.

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New platforms, same engagement needs

June 17, 2013

While some have moved to an online platform to increase outreach, many others have been continued to rely on direct mail as a way to better engage customers.

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South Dakota Governor tries to attract businesses through direct mail marketing

June 14, 2013

The governor of South Dakota made headlines recently when his office announced a new marketing campaign aimed at attracting businesses to move their operations to the state.

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