Mailing and Printing

Consumers remember ads with well-known figures

February 25, 2011

Small businesses looking to grab more attention with their brochure printing or direct mail campaigns may want to consider one strategy that big brands have traditionally utilized – celebrity endorsers.

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Industry reports urges printers to make their own recovery

February 23, 2011

As newspaper subscriptions decrease and advertising revenue within this channel continues to decline, many printing experts have begun speculating over the state of the printing and mailing industry.

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FSEA touts sustainability of foil printing

February 14, 2011

As marketing departments and small businesses continue to develop new strategies for grabbing consumers’ attention, foil printing is one strategy that is gaining ground.

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Coffeehouse uses poster printing to display business ideals

February 11, 2011

For small businesses looking to mix art and marketing, poster printing may be the perfect strategy, allowing them to let the creative juices flow while appealing to consumers’ visual sensibilities.

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Postal Rates on postcards, heavier mailings in April

January 27, 2011

Beginning in April, small businesses using printing and mailing campaigns to reach customers may want to set aside some extra funds, as postal prices are set to increase.

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