Mailing and Printing
Fans of Pennsylvania State University recently got the chance to learn more about their favorite teams through emerging technology in the printing sector.
One of the fastest-growing trends in printed marketing these days is the use of quick response codes.
One of the largest toy store franchises recently rolled out a direct mail marketing campaign to to help better engage its target audience.
Profits for companies in the commercial printing business have made gains for seven quarters in a row, with profits expected to total $3.6 billion in 2011, according to a study by Joe Webb published on What They Think.
The world of printed material is changing as rapidly as almost any industry these days. What used to be reserved for the physical world is now being leveraged with digital technology to increase consumer engagement.