Green Printing

Green marketing to be worth trillions of dollars by 2017

April 14, 2011

Consumers are not only increasingly clamoring for green products but for environmentally friendly business practices as well.

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Aveda honors environmentally responsible magazine printing

April 8, 2011

In paper-heavy print mediums such as magazine and catalog printing, implementing environmentally friendly and sustainable practices can seem like a challenge.

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Electronic Arts allows consumers to choose user guide medium

March 28, 2011

While printing and mailing strategies may be struggling to find a firm foothold in the new digital era of social media and email marketing, many companies are making an effort to reduce their carbon footprints by combining the two.

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Going green no problem for print marketing industry

February 1, 2011

Printing and mailing improvements made to the direct mail industry and associated upgrades have deservedly placed print marketing alongside its digital equivalents, said one author specializing in the field.

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