Ruth

QR Codes – The key to engagement?

September 28, 2011

While there’s no magic bullet when it comes to increasing consumer engagement levels, many businesses and other institutions have found success when using quick response codes.

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QR codes are all the rage

September 23, 2011

More places than ever are taking advantage of quick response codes as a way to give additional information to people with smartphones.

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Holidays seasons mean higher consumer engagement through printed materials

September 19, 2011

When it comes to introducing a new print marketing campaign, business professionals must think about which approaches are most likely to make an impact with recipients.

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Paypal to introduce new payment method, incorporating QR codes

September 16, 2011

One of the largest online payment companies in the world recently made headlines after it announced it would be rolling out a new payment method that leverages QR codes on printed materials.

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Industry events could help marketing professionals

August 11, 2011

Business professionals can give themselves a major advantage over competition by taking part in industry events taking place across the country.

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