Direct mail campaigns for the insurance industry
Business all over the country continue to take advantage of direct mail marketing campaigns, sending out printed materials to better engage with a targeted audience.
Making printed materials fun for target audience
One of the best ways to engage with a target audience is by creating marketing materials that are likely to leave an impression.
Creating a successful brochure design on a small budget
The key to a successful brochure printing campaign lies in the design of the publication itself.
Advertising a priority for small businesses in 2012
Entering the new year, many small businesses have resolved to improve their advertising efforts.
Nearly 12 percent of firms’ budgets will support direct marketing
As companies come out of the economic recession and make alterations to marketing plans in an effort to adapt to online advertising, a greater number of firms are switching up their tactics by focusing on initiatives that will increase their bottom line.
Triggered marketing can prove to be explosive for small businesses
While printing and mailing campaigns have proven to be successful and highly lucrative ways to engage consumers, savvy small businesses are employing a new technique to help “explode” marketing return on investment.