Foil stamped jewelry tags enhance the Cuffed By Nano brand

Tuesday, June 19th, 2018

We’d like to showcase a very special client and their foil stamped jewelry tags on our blog this month. Cuffed By Nano is an independent jewelry & accessories company. They focus on designing pieces that inspire and empower.

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Their stamped cuffs and other jewelry motivates and engages wearers with fun and impactful phrases. Sayings such as “just be yourself, be present, make shit happen, goal digger, good vibes all day” are meant to inspire the wearer. The brand enables one to showcase their personality simply by wearing this creative selection of stamped jewelry.

Stamping is exactly why Cuffed By Nano came to Corcoran Printing. Hot foil stamping to be exact. The company wanted to upgrade their jewelry packaging. The end result was chic gold foil stamped jewelry tags that better fit the brand. Since the jewelry showcases phrases stamped into metal cuffs, the gold foil stamp on a jewelry tag was a natural fit. Fun sayings that tie into the playful nature of the brand were hot stamped in gold foil. Three different jewelry tag sizes were designed and printed to fit various products. The look of the hot foil stamped jewelry tags is stylish and playful, yet understated, just like the brand.

Corcoran Printing provides jewelry packaging solutions to many independent jewelry companies across the country. Corcoran custom prints everything from die cut earring cards and custom necklace display cards to custom die cut jewelry cards and custom foldover jewelry cards. They also specialize in foil stamped jewelry hang tags, die cut jewelry pillow boxes and other printed jewelry display cards and packaging.

Cuffed By Nano enables customers to aid children in Haiti

According to their mission, Cuffed By Nano is dedicated to making a difference in our world by donating a portion of each purchase to educating and feeding needy children. In partnership with Hands Together of the Palm Beaches, they donate funds toward providing a better education and improving the nutrition of children in need at a school in rural Haiti. The program is referred to as #BUYONEGIVETWO. For every jewelry item purchased, they donate 1 week’s tuition + 1 meal to kids in need in Haiti.

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CEO and founder of Cuffed By Nano, Nano Anderson, started creating her bracelets as a hobby. A budding entrepreneur, she toyed around with stamping letters onto metal cuffs as a way to express herself. Anderson’s hobby quickly evolved into a thriving business that enables her to help others express themselves through jewelry. It also allows her the opportunity to give back to those in need. Anderson was inspired to give back by her mom. She heads up Hands Together of the Palm Beaches. The volunteer organization promotes health awareness, runs medical clinics and helps to build and staff schools in rural Haiti.

Anderson not only contributes to the cause, she also travels to Haiti to volunteer and see first hand how the donated funds are helping children. Her business model enables her customers to buy something knowing that their purchase is helping to make a difference in the world. Companies that incorporate charity into their business model and are socially responsible are very attractive to today’s selective consumers. This is just another reason that Cuffed By Nano is so successful in a very competitive industry.

Cuffed By Nano is dedicated to making fun and unique jewelry for the independent adventurous babes of he world. They took innovation to the next level with their new gold foil stamped jewelry tags. Visit www.cuffedbynano.com to view their selection of necklaces, chokers, rings, cuffs and key chains. They also offer customized engraving on many of their pieces to personalize thoughts. An exclusive bling bar even allows customers to personalize necklaces. These options to personalize can help to provide pieces that are more meaningful to the individual wearer or as gifts.

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Do you need a jewelry tag printer?

Click to learn more about printed jewelry packaging solutionscustom foil stamping or foil stamped jewelry tags at Corcoran Printing. Read more about jewelry packaging and other packaging on our blog. http://corcoranprinting.com/news/

 

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Dazzle Consumers with Foil Stamped Packaging

Monday, December 4th, 2017

Retail spaces are crowded with many products this holiday season. In fact, competition between products is fierce throughout the year. How can you help your product stand out and catch the attention of consumers? According to the Journal of Applied Packaging Research, packaging plays a crucial role in communicating the benefits of a product to consumers. Packaging designers often use high visibility enhancements. This includes foil stamped packaging and gold foil to catch consumer attention and sell products.

Clemson University published a study for the Journal of Applied Packaging Research. It looked at how incorporating foil stamping to consumer good packaging affected consumer attention and purchase preference. Most noteworthy, the research found that foil stamping product packaging significantly affected consumer attention towards the product. Results showed that foil stamp print could be a highly strategic influencer on consumer attention and purchase decision. The study mentioned that “specific stimulus characteristics prompt consumer response.” Packaging stimulus included color, size, the incorporation of complex stimuli, and the degree of novelty of the stimulus. Embossing, holographic print and foil stamping all have the potential to separate a package from its competitors. In conclusion, the study recommended testing of these special print packaging affects to be sure they benefit your particular brand and product.

How can you bring your product to life with foil stamped packaging?

When gold foil stamping or another metallic foil stamp is added to packaging, the result can be brilliant. Foil packaging can draw immediate attention to a product. Furthermore, foil stamp print can be combined with embossing to create a 3D affect, getting even more attention. Foil stamping is not only used to create an elegant packaging for luxury products, but also more frequently to gain consumer attention for every day products.

Foil stamp printing does not use ink., therefore specialized foil stamping is ideal for darker colored papers. It adds a depth of richness to the look of product packaging. A foil stamp effect can make a consumer product stand out in a crowded market of competitors, as well as sway purchase decisions.

Three special print effects for product packaging

  1. Hot Foil Stamping -Corcoran Printing helps bring an eye-catching metallic effect to product packaging for many retail clients. From hot foil stamping labels for retail bags or boxes, foil stamped jewelry tags or gold foil hang tags to foil stamped product wraps and foil candle toppers. Contact Corcoran today to learn more about foil stamped packaging.
  2. Embossed product packaging – Retail is more competitive and businesses are looking for new ways to call more attention to their brand and products. While a foil-stamped package can add that sparkle you need to catch the eye of busy consumer, embossing ads a 3D effect to the packaging.
  3. Die Cut printing – Consider the special effect of a die cut, foil stamped hang tag for clothing, jewelry or other products. This form of retail packaging can also catch attention. Die cutting enables your print piece to have a unique cutout that can vary from simple to intricate. Die cut shapes on tags or die cut windows in product boxes can help to showcase a particular product.

Foiled packaging that stands out on a store shelf

Many companies focus all of their time and energy on product development, and not enough on packaging to help sell their product. Customers often make spur of the moment purchase decisions when they are in a store. For this reason, it’s extremely important that you take an opportunity to grab the attention of a consumer. You can do this with your packaging design and print. Quality printing is important, so don’t cut corners. If you want to showcase a quality product, you can’t do it with cheap packaging. The quality of the print and the packaging is a reflection of the quality of the product.

The packaging print experts at Corcoran Printing can help you learn more about Foil Stamp Printing & Embossing for packages. Learn about Die Cut Printing for packages as well. Corcoran Printing can also help with product packaging design ideas to be sure your product shines in stores. Packaging has an immense impact on how consumers perceive your brand. Be sure to make an impression with your packaging that influences a consumer to purchase your product. Learn more about how special effect printing and foil stamped packaging can help sell your products by calling Corcoran Printing at 800.564.0085.

 

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