Ruth
Direct mail initiatives are a great way to reach consumers where businesses and firms know they will be: their homes.
Read MoreThe United States Postal Service’s troubles have caused them to propose a variety of changes, including increased postage rates and no Saturday service.
Read MoreDirect mail marketing is often overshadowed by social media and mobile marketing.
Read MorePrinted materials are playing a major role in many industries, with companies in a variety of different sectors sending out brochures and other items to better engage with clients.
Read MoreWhile there is a “fine line” between an ideal level of communication and bombardment between small businesses and consumers, a recent study indicates that consumers tolerate a greater number of direct mail marketing messages.
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