Blog

Tis the season to spread customer cheer with company holiday cards

Printed company holiday cards connect businesses to the recipient in a way that an electronic greeting can’t. A printed corporate holiday card connects on a much deeper level than a social...

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Corcoran Printing encourages the use of print media to enhance social media and get more Facebook page likes

There are many ways to put print to work for you in the digital age. This includes cross promoting your Facebook page and other social media pages on all...

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Direct mail can generate leads and create new customers

Despite the growing popularity of social media and online marketing, many businesses still find direct mail to be very effective in helping to sell products and services. Politico Magazine...

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Every Door Direct Mail Helps Small Businesses Reach New Customers

Save money on postage and reach your target market without a mailing list with Every Door Direct Mail Retail by the U.S. Postal Service. EDDM is a new way...

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The do’s of direct mail marketing

While many businesses still employ standard direct mail materials such as mailers, brochures and flyers, another segment of entrepreneurs have begun to use marketing pieces that are a bit...

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Postage is worth the price, expert says

As a result of the recession, small businesses have tightened their belts in a number of ways, from slowing hiring to adjusting operational hours. One key arena that has...

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Direct mail marketers should play to existing markets rather than develop new ones

In today's recovering economy, it's essential for small business' direct mail marketing campaign reach the proper consumer.

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Redken leverages cloud-based technology for print, direct mail marketing

Hair products line Redken 5th Avenue NYC has implemented a cloud-based direct mail and print marketing solution to reach its consumers and further boost its branding efforts.

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Leveraging data management to benefit a direct mail marketing campaign

Using data management in a direct mail marketing campaign will help a firm see the best results possible without wasting excess funds.

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USPS works to prove direct mail marketing’s worth

In light of digital marketing, experts are fighting hard keep marketers in the know on the importance and relevance of a multichannel campaign - particularly one that includes direct...

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