Blog

Industry reports urges printers to make their own recovery

As newspaper subscriptions decrease and advertising revenue within this channel continues to decline, many printing experts have begun speculating over the state of the printing and mailing industry.

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FSEA touts sustainability of foil printing

As marketing departments and small businesses continue to develop new strategies for grabbing consumers' attention, foil printing is one strategy that is gaining ground.

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Coffeehouse uses poster printing to display business ideals

For small businesses looking to mix art and marketing, poster printing may be the perfect strategy, allowing them to let the creative juices flow while appealing to consumers' visual...

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Postal Rates on postcards, heavier mailings in April

Beginning in April, small businesses using printing and mailing campaigns to reach customers may want to set aside some extra funds, as postal prices are set to increase.

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PIASC launches year-long ‘Choose Print’ campaign

In recent memory, printing and mailing initiatives have had to battle misinformation such as "Print kills trees" or "Print is less effective than digital." However, a new campaign recently...

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Direct mail benefits from the human touch

When it comes to rolling out a direct mail campaign, it can be difficult for marketing professionals to know where to start.

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