Blog

8 important reasons to send business holiday cards

We all examine our holiday budgets this time of year looking for cost cutting opportunities. If you are a business focused on building goodwill with your customers and reaching...

Read More...
catalogs-flyers

Pennsylvania printer recommends driving traffic to your website with a printed catalog

If you are a retailer or manufacturer looking for a way to increase sales, a full-color printed catalog of your products might be your answer. Retail giants have realized...

Read More...

You’re in a competitive market, it may be time for a more effective business card

Many companies put a lot of time and energy into designing and printing creative and eye-catching brochures and postcards, but are still using cookie-cutter business cards to promote their...

Read More...

Every Door Direct Mail Helps Small Businesses Reach New Customers

Save money on postage and reach your target market without a mailing list with Every Door Direct Mail Retail by the U.S. Postal Service. EDDM is a new way...

Read More...

Newsletters must be unique to reach valuable customers

Newsletters are an effective printing and mailing strategy that small businesses can use to provide loyal customers with updates on products and services, company news and even special deals.

Read More...

The do’s of direct mail marketing

While many businesses still employ standard direct mail materials such as mailers, brochures and flyers, another segment of entrepreneurs have begun to use marketing pieces that are a bit...

Read More...

Postage is worth the price, expert says

As a result of the recession, small businesses have tightened their belts in a number of ways, from slowing hiring to adjusting operational hours. One key arena that has...

Read More...

Direct mail marketers should play to existing markets rather than develop new ones

In today's recovering economy, it's essential for small business' direct mail marketing campaign reach the proper consumer.

Read More...

Redken leverages cloud-based technology for print, direct mail marketing

Hair products line Redken 5th Avenue NYC has implemented a cloud-based direct mail and print marketing solution to reach its consumers and further boost its branding efforts.

Read More...

Technology plays big role in direct mail

One of the most important advancements advertising over the part few years has been the use of computer programs to help design direct mail and other printed materials.

Read More...