Blog

Coffeehouse uses poster printing to display business ideals

For small businesses looking to mix art and marketing, poster printing may be the perfect strategy, allowing them to let the creative juices flow while appealing to consumers' visual...

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Report finds biggest use of print among agricultural firms

Digital marketing offers a wide array of options for small businesses looking to grab a bigger share of their markets, but print materials are still critically important as well,...

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Direct mail has important place in market research for small businesses

Direct mail has important place in market research for small businesses

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Postal service re-signs 10-year deal for change of address guides

A Massachusetts company will continue its long association with the U.S. Postal Service, according to Post and Parcel News, which reported a decade-long extension in the agreement between the...

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Expert: Online marketing doesn’t exist in a vacuum

Print is a necessary ingredient to a successful integrated marketing campaign, according to a column by Liana Evans at marketing website Clickz.

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Going green no problem for print marketing industry

Printing and mailing improvements made to the direct mail industry and associated upgrades have deservedly placed print marketing alongside its digital equivalents, said one author specializing in the field.

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LinkedIn buys online business card scanning service

CardMunch, an online service that incorporates contact information presented on business cards into a user's smartphone contacts list, has been purchased by business social network LinkedIn.

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Designing office stationery to stand out

As any office knows, having proper supplies such as custom pocket folders, pens and document organizers is key to daily operations. However, there is one necessity that doesn't just...

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Postal Rates on postcards, heavier mailings in April

Beginning in April, small businesses using printing and mailing campaigns to reach customers may want to set aside some extra funds, as postal prices are set to increase.

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PIASC launches year-long ‘Choose Print’ campaign

In recent memory, printing and mailing initiatives have had to battle misinformation such as "Print kills trees" or "Print is less effective than digital." However, a new campaign recently...

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